The Movie Brand

The movie brand

For over six decades Hamilton’s distinctive watches have appeared in more than 450 Hollywood blockbusters. Their eye-catching shapes, materials and unique designs earn them roles in the most diverse movie genres, ranging from action pictures such as Die Hard, Ocean’s Eleven and Jack Ryan: Shadow Recruit to science fiction movies like Interstellar, The Martian, Men In Black, Independence Day, 2001: A Space Odyssey and Spider-Man 2, and from comedy classics like You’ve Got Mail, Hairspray, Legally Blonde, Nutty Professor II: The Klumps and Blue Hawaii to dramas such as A Beautiful Mind and The Good German.


A perfect fit for actors and script

The brand is constantly working closely with the world’s leading directors, costume designers, prop masters and screenwriters to find watches that have their own plot. This “auditioning” process is about finding or creating the perfect timepiece to enrich and shape the character wearing it, supporting his or her role and individual identity. Striking shapes, sophisticated materials and edgy designs bring high impact, as well as the versatility to feature in diverse genres, from action pictures to comedy classics. Moviemaking is similar to watchmaking: In order to inspire the audience, a meticulous attention to technical and styling detail is crucial.


International appearances

As THE movie brand, Hamilton has extended its cinematographic career from major American productions to roles in European, Russian and Chinese films. Credits include the French movies Zulu, Hello Goodbye and MR73 and Les Herbes Folles, presented in Cannes. The distinctive Hamilton models also featured in the Chinese version of What Women Want, the Russian film Patient Love and the Swiss movie Der Koch. The tradition is set to continue with many new appearances currently in production.